In this fascinating talk at CreativeMornings/CapeTown, Bruce Good of Name Your Hood speaks about neighborhood identity. By sharing examples from New York, Paris, and San Francisco, he shows us how a place like Cape Town can develop a more user-friendly city by naming its neighborhoods.

A big thank you to our Cape Town host and one of the newest members of the CM family, Cat Henderson. For more, follow @CapeTown_CM or check out their Facebook page.