CreativeMornings/London Interviews: Rory Sutherland

CreativeMornings/London: Is it about what you know or who you know?
Rory Sutherland: It’s about who you read.
CM/LDN: What’s been the most pivotal point in your life thus far?
RS: Getting fired and rehired at 24.
CM/LDN: Can you teach innovation?
RS: Yes – just teach the art of reframing – at school, ideally.
CM/LDN: Do you believe in an afterlife?
RS: A metalife, possibly.
CM/LDN: Negative or positive freedom?
RS: Both
CM/LDN: Ideal holiday?
RS: Time spent with people you love. It can be anywhere, provided the Sky package and broadband speed are at least as good as you get at home.
CM/LDN: Can you draw?
RS: No.
CM/LDN: Individual or state (or both)?
RS: Individuals, then family, then communities, only then then state.
CM/LDN: Last book read?
RS: Planet Ponzi, by Mitch Feierstein.
CM/LDN: The best piece of advice you’ve ever received?
RS: Low carb diet – Gary Taubes, John Briffa et al
CM/LDN: What advice would you give to someone who wants to be where you are?
RS: Opportunism gets a bad rap. It beats strategy any day.
See the rest: http://downsideupdesign.com/2012/11/12/creativemorningslondon-interviews-rory-sutherland/